Benchmark Compensation (Annual)
Salary Disclosed on Application
Full Benefits Package
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Position Overview & Specifications
Who we are looking for
We are looking for a Marketing Executive to support the planning and execution of performance marketing campaigns in order to effectively promote the brand, whilst achieving customer acquisition and retention goals.
Reporting to the Marketing Manager, you will work in a team of multi-lingual Executives optimising campaigns across Europe.
The role will offer an opportunity to work on market leading campaigns across multiple platforms, interacting internally and externally (Google, Microsoft, Facebook, Twitter and Snap to mention a few) to build successful marketing campaigns.
Preferred skills and experience
Fluency in Bulgarian both verbal and written.
Proficiency in English.
Experience working with enterprise level (account managed) paid marketing accounts is desirable, but not essential.
Knowledge of performance marketing advertising interfaces across Google Ads and Google Analytics.
Meaningful experience working with performance marketing and media metrics.
Strong communication, a collaborative working style and numeric skills.
High attention to detail and ability to multitask (working across multiple campaigns and objectives).
Experience working autonomously within a large team setting, with strong interpersonal skills.
Experience in a sports or gaming business a plus.
Advanced excel skills preferred.
The successful candidate will be experienced at working across large scale, multi-market campaigns encompassing both branding and performance objectives.
Main Responsibilities
Delivering best-in-class responsible advertising while working to ensure market specific regulation and standards are met.
Working directly with dedicated account management teams of the relevant paid marketing platforms, such as Google Ads, Microsoft Ads and Apple Search Ads, to deliver industry leading campaigns.
Planning, delivering and reporting on large scale advertising campaigns.
Supporting the Marketing Manager across paid search channels (Google Ads, Bing Ads, and Apple Search Ads).
Supporting paid social channels (Facebook Ads, Twitter Ads, and Snap Ads) across performance and branding objectives.
Optimising performance marketing investment based on data and channel to improve overall performance.
Managing the end-to-end implementation including set-up, management, analytics, tracking and reporting of paid marketing accounts.
Supporting the day-to-day execution and optimisation of paid marketing campaigns across the bet365 business lines.
Working towards a clear paid marketing strategy, working with the relevant platforms on a test and refine approach, which delivers on the key KPIs.
Want to become part of the team?
The benefits of working with us
Gibraltar
Our Gibraltar office opened in 2008 and is the home to multiple departments within the business.
- Centrally located within walking distance of many restaurants and shops.
- All of the territories' main attractions are nearby, including the iconic Rock of Gibraltar.
- Gibraltar is within a close proximity to a number of Spanish towns and cities across the border.
Our Gibraltar office is an operational hub housing Sports and Gaming Operational Management, together with operational teams and associated licenses.
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